meaningful tech

meaningful tech

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meaningful tech
meaningful tech
What is 'meaningful tech'?

What is 'meaningful tech'?

Just enough tech to help, not overwhelm

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Anand Krishnan
Sep 10, 2021

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Meaningful Tech is for mid-market CEOs who’ve had enough of overpromised, underdelivered tech. We believe that tech should be just enough to help instead of getting and staying in the way, epecially when you are not a tech business.

Your business has been succesful not because of tech but inspite of it. You are successful because you offer your customers something of value. You should expect the same out of your tech too.

You’ve seen how vendors push licenses, consultants drag out timelines, and implementation partners chase billable hours—not business outcomes. This publication cuts through the noise to help you leverage just enough technology—the kind that’s aligned with your goals, not someone else’s sales quota.

This newsletter focuses on outcome-driven strategies to make tech work for your business—without vendor lock-in, overengineering, or chasing trends for trend’s sake.

If you’re ready to take back control and build a tech stack that keeps up with your business—instead of slowing it down—welcome to Meaningful Tech.

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